The Gin Palace is an elegant cocktail bar featuring an array of gins, wines, spirits and hand-crafted cocktails.

Our menu encompasses a wide selection of classic cocktails as well as an impressive collection of spirits to suit all; including a superb range of herbal gins and American whiskies. Come and join us for aperitifs or a pre-theatre drinks located on the ground floor or stop by after your evening out to unwind on a tipple or two.



A New Cocktail Menu Documenting the History of Strand Palace's Location

Strand Palace is excited to announce the launch of a new cocktail menu at the Gin Palace. The new menu has been the product of vast research into the archives of Strand Palace from as far back as 1676.

The menu is divided into three chapters that highlight the evolution of Strand Palace's location; from where Exeter Exchange and Exeter Hall once stood, to its evolution from 1909 as an iconic accommodation provider to one of London's leading independent hotels in 2024.

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Landmarks of Commerce and Change

Documenting iconic landmarks surrounding 372 The Strand, the new Gin Palace menu will transport you to the 1600s where a menagerie zoo showcased a traveling circus' animals on the top floor of a shopping arcade. After being knocked down, Exeter Exchange became Exeter Hall, a place of congrugation, communication, education and change.From escaped baboons to crazed killers, sip your way through fascinating chapters of our history from the 17th-century to modern day. 

Don't miss our popular Happy Hours at Gin Palace.

Happy Hour


Celebrate the Festive Season at Gin Palace

Celebrate the festive season at Gin Palace, London’s top venue for Christmas parties and New Year’s Eve. Enjoy our selection of gins, wines, and handcrafted cocktails with tailored drinks packages. Reserve a semi-private area for your gathering.

Located in the heart of London, Gin Palace provides a sophisticated setting ideal for ringing in the holiday season and the New Year. Experience an unforgettable Christmas party in London at Gin Palace, where festive cheer meets elegance.

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Delicious Lounge Bites and Boards

The Gin Palace food menu perfectly complements our delicious cocktails and fine wines. Indulge in rich flavors with our Baked Camembert, paired with rosemary, honey, and mead, or savor the Charcuterie Selection featuring British ham, beef, and salami. Our Cheese Selection, accompanied by blackberry sloe gin preserve, pairs exquisitely with a glass of wine. These delectable dishes enhance the enjoyment of our expertly crafted cocktails, making Gin Palace the ideal destination for a memorable dining and drinking experience.

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